By Any Other Nameplate

01/15/2017

By Any Other Nameplate

DETROIT (AFA NewsWire) In response to President-elect Donald Trump's criticism of Chevrolet making cars in Mexico for the American market, General Motors Corporation today released the following statement:

Starting in January 2017, Chevy Cruze hatchbacks produced at our factory in Ramos, Mexico and sold in the United States will be rebranded as the Chevy "Cruz".

The sedan model, manufactured in Lordstown, Ohio, will retain the Chevy "Cruze" badge. Both will continue to be made with shared components and built to the same specifications and standards. Trim options and pricing will be not be effected.

It is General Motors' belief that by labeling these vehicles' geographic origin, consumers can now purchase a fine Chevy product not only for its quality and styling but also as a unique opportunity to proudly display their political positions on NAFTA, trade protectionism versus globalization, and immigration issues in general.

Chevy Cruze? Or Chevy Cruz? It's up to you, America. Either way, we get your money.

Posted by Lairbo on 01/15/2017 at 06:27 AM in Advertising, Business Unusual, Current Affairs | Permalink

Tags: Chevrolet Cruze, GM, Mexico, Trump

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